Accountability and transparency are key in today's society. Students develop realistic marketing, communication, and financial plans that reflect the budgetary obligations of an organization, learn how to inspire general public interest, and establish trust in the brand of organization they represent. Students learn the importance and role of marketing, public relations, and financial mangement in the world of fundraising.
Host Course Code: AL-MGT5144
Host Course Name: Fundraising as Management Process
There is no required textbook for this course.
Please note: There may be required software or other resources for this course. Please be sure to check the course outline when you first log in to the course.
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