Program Information

The Lambton College Marketing Management - Digital Media, Ontario College Graduate Certificate, is designed to provide students with both the theoretical and hands-on skills necessary in today's digital media marketing world. The emergence of social media, mobile tools and other new technologies has created a need for highly trained, creative individuals who can combine traditional marketing strategies with digital, online platforms to create and maintain an effective online presence for businesses they represent.

Curriculum will initially focus on the foundational knowledge in marketing that is necessary prior to integrating digital marketing strategies in businesses. Student utilize aspects of primary and secondary market research, statistics, databases, and various digital media platforms to integrate into digital marketing plans. New and emerging interactive media will be studies, and students will integrate these into various projects. The final term will enhance all earning outcomes through a research or co-operative education work term.

See Course List

Admission Requirements

A university degree or college diploma or advanced diploma in business or a related discipline.

The admissions process is competitive and meeting the minimum academic requirements does not guarantee admission. This program is not suitable for students with a dentistry or pharmacy background.

Course List

*In order to be eligible to participate in a full-time Co-op Work Term (CPL-1049) students must have a GPA of 2.8 or greater.

Failing to do so will require the students to enroll in CPL-5559 WIL Project at an additional cost to the student.

See the Additional Fees tab for current fees.

Program Maps

Students are required to follow their prescribed program map and are not allowed to take unscheduled breaks for any reason.

Current Students

Current students can view program maps from previous years on the mylambton website. 

You will need to login with your C# and password in order to access your program map.

Lambton College reserves the right to alter information including admission requirements and to cancel at any time a program or course; to change the location and/or term in which a program or course is offered; to change the program curriculum as necessary to meet current competencies or changes in the job market; to change the pathways third-party certification bodies; or to withdraw an offer of admission both prior to and after its acceptance by an applicant or student because of insufficient applications or registrations or over-acceptance of offers of admission. In the event Lambton College exercises such a right, Lambton College’s sole liability will be the return of monies paid by the applicant or student to Lambton College.

Employment Opportunities

Career positions may include, but are not limited to: Communications Manager, Advertising Consultant, Media Coordinator, Marketing Manager, Web Marketing Consultant, Ebusiness Manager

For more information, please contact the appropriate campus:

Toronto
416-485-2098
lambton@cestarcollege.com
Mississauga
905-890-7833 x 222
lambton@queenscollege.ca
Sarnia/Main Campus
international@lambtoncollege.ca
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