Marketing Management - Professional Sales

www.lambtoncollege.ca/
Program Code: (International) Length of Program: Two-Year Co-op Awarded Upon Completion: Ontario College Graduate Certificate
Term 1 MKT-1143 Marketing Fundamentals ACC-1094 Accounting Concepts I ENG-1204 English Essentials ECO-1503 Principles of Economics BUS-1234 Computer Applications for Business Term 2 MKT-3403 Selling MKT-3103 Consumer Behaviour and Trends MKT-3353 Integrated Marketing Communications MKT-3213 Business Intelligence I MKT-3503 Sales Technology PHL-1253 Ethical Leadership and Critical Decision Making CPP-1001 Co-op Preparation Term 3 MKT-4303 Sales Management MKT-4003 Customer Relationship Management MKT-4313 Business to Business Marketing MKT-4213 Business Intelligence II MKT-6103 Marketing Strategy MKT-4323 Customer Value Creation Term 4 CPL-1049 Co-op Work Term - Full-Time* - OR - CPL-5559 Applied Project

The Marketing Management - Professional Sales Graduate Certificate program prepares university and college graduates for an exciting and rewarding career in marketing or sales. Students gain specialized career expertise, technical knowledge and practical work experience via classroom learning and a co-op placement. Students also gain knowledge in search engine marketing (SEM) and search engine optimization (SEO) through Google Analytics and Google AdWords.

Admission Requirements

A college diploma or university degree
-or-
Equivalent experience in a business settingĀ 

Employment Opportunities

There are several sectors of marketing, sales and related industries that a graduate can obtain employment in, including: sales, advertising, market research, marketing management, brand management, retail management, public relations and fundraising.

For more information about post-graduate work eligibility for international students, please review the Post-Graduate Work Permit Program information.

Tuition Fees

Please visit the international tuition fee section for individual program fees. For more information regarding tuition, please contact international@lambtoncollege.ca or 519-542-7751 ext 3018.