Esports Entrepreneurship & Administration
Program Code: ESEA (Full-Time) Length of Program: Two-Year Awarded Upon Completion: Ontario College Diploma Starts: Sep (Open)
Mobile Learning Program
Term 1 SRM-1013 Sports Marketing BUS-1003 Introduction to Business MKT-1103 Social Media Marketing COM-1013 Critical Thinking and Writing ESA-1013 Esports Gaming Foundation I PED-1073 Personal Wellness Term 2 ESA-1043 Live Stream Marketing and Production ESA-2014 Esports Gaming Foundation II SRM-2603 Fundraising and Sport Sponsorship GED-XXX3 General Education Elective JSS-1001 Job Search and Success MAN-2103 Project Management Academic Break Academic Break Term 3 SRM-5703 Sport Research and Analytics ESA-3004 Video/Audio Production ESA-3201 Technology in E-Sports ESA-3013 Esports Gaming Foundation III ACC-1093 Accounting Concepts I COM-2013 Communications for Business GED-XXX3 General Education Elective Term 4 PHL-1253 Ethical Leadership and Critical Decision Making MKT-3403 Selling ESA-4001 Esports Law ESA-4015 Esports Gaming Project SCU-1603 Fundamentals of Entrepreneurship GED-XXX3 General Education Elective

The eSports Industry is disrupting the traditional sports industry attracting new audiences, using new media channels and developing innovative new business models. The eSports Entrepreneurship & Administration program introduces students to this dynamic and exciting world of competitive gaming where business meets passion.

Throughout this program, students gain essential sports business knowledge by studying sports marketing, analytics, tournament and league management, special events management, accounting and communications. Each term, students study a specifically-tailored, hands-on esports course.

Introductory esports gaming courses in the first year give students a grounding in the world of esports, the games, the businesses involved and the money-making strategies they use. Students learn about industry software/hardware, computer networking and the business models behind team management and tournaments while developing and honing their streaming skills.

In the second year, students undertake a capstone project that integrates the knowledge obtained throughout the program and culminates in the execution of a real-world esports project. 

See full device requirements.

Admission Requirements

O.S.S.D. or equivalent with:

Mature applicants must be at least 19 years of age by the start of classes, be out of secondary school for at least one year and usually do not have a high school diploma. Mature applicant assessment for this program is available in the Counselling Department in the subject of English. The assessment will demonstrate proficiency in required admission subjects. For more information please contact the Counselling Department at ext 3412. Academic admission requirements can be obtained through Academic Upgrading and Pre-Programs at Lambton College.

Employment Opportunities

Esports businesses need entrepreneurial-minded young people with business development, marketing, production and sports management skills in order to grow their businesses.

Graduates of the program are prepared to pursue a variety of esports career opportunities including esports manager, coach, event organizer, and tournament manager. Graduates may use the transferable skills learned in the program to pursue careers as an esports journalist/analyst, emedia coordinator, social media specialist or emarketing content specialist. Some graduates may also pursue an entrepreneurial career in esports as a pro-player, coach, or streamer. 

New opportunities continue to be developed everyday in this burgeoning industry and graduates will be in a position to trail blaze new opportunities of their own.

Tuition Fees
Breakdown of fees for

Please Note: These fees apply to the 2020-2021 academic year and are subject to change. Fees do not include books (unless specifically noted), supplies or living costs.

Business & International Education
519-542-7751 ext 2433

Program Information